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Cold calling to be banned

This information is provided by

Netherlands Enterprise Agency, RVO

Effective date: 1 July 2021

What has changed?

Do you use telemarketing? There are some changes in what you are allowed:

  • Cold calling is banned. Companies and organisations will only be allowed to phone customers and entrepreneurs without legal personality if they have given their explicit consent for this (opt in).
  • Telemarketing aimed at existing customers is limited as well: you can only call them for a limited amount of time. This period will be determined by self-regulation. After this maximum period, they will have to opt in.
  • You are no longer allowed to call using a private number, your phone number should always be visible when calling.

For whom?

  • telemarketing companies
  • entrepreneurs using telemarketing
  • entrepreneurs without legal personality (on the receiving end)

When?

This change in the Telecommunications act has come into force on 1 July 2021.

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Questions relating to this article?

Please contact the Netherlands Enterprise Agency, RVO

This information is provided by

Netherlands Enterprise Agency, RVO